Broadcast & Production Graphic Design

Your Morning

Company: CTV | Bell Media

Roles: Art direction, broadcast and motion graphic design, production design, 2D/3D animation

Credits: Logo design Bell Creative Agency

This broadcast package for CTV’s Your Morning creates a fresh, modern on-air identity tailored to a bright morning news format. The system combines motion graphics, broadcast design and production thinking to deliver a cohesive visual language across opens, stings, transitions and studio graphics.

The design balances clarity with warmth, using clean typography, structured layouts and controlled motion to support a mix of news, interviews and lifestyle segments. Subtle energy is introduced through movement and colour, helping the show feel approachable without losing its editorial focus.

Production and broadcast integration were central to the approach, ensuring the graphics align seamlessly with the studio environment and live broadcast workflow. The result is a polished, reliable and visually engaging system that brings a sense of brightness and accessibility to a serious news-led format.

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