This motion work was created for CBC’s Make the Season Kind campaign, supporting a warm and uplifting holiday message centred around generosity and connection.

The animation brings the existing visual direction to life through gentle movement, soft pacing and thoughtful transitions, enhancing the tone of kindness and reflection. Subtle motion and timing help carry the narrative across digital and broadcast platforms, adding warmth and emotional resonance to the campaign.

The result is a series of animations that complement the overall design, helping to create a cohesive and engaging holiday experience.